Top 5 Ultracasual Games on iOS in Europe Q1 2023

In Q1 2023, the top 5 ultracasual games on iOS in Europe displayed varied performance trends in terms of weekly downloads, revenue, and active users. Here's a closer look at their journey throughout the quarter.

Balls'n Ropes from Rollic Games saw a notable performance in terms of active users and downloads. Weekly downloads peaked at approximately 52K in early January but experienced a gradual decline to around 15K by the end of March. Revenue peaked at about $1.2K in mid-January and then fluctuated, ending the quarter at around $176. Active users increased steadily, starting at 91K in late December and reaching nearly 149K by the end of March.

Draw it by Kwalee Ltd demonstrated a fluctuating pattern. Weekly downloads started at 61K in late December, dipped to a low of around 27K in late January, but rebounded to approximately 35K by the end of March. Revenue showed a slight decline from $1.7K in late December to around $1.2K by the end of March. Active users decreased from 128K in late December to about 84K by the end of March, showing some fluctuations throughout the quarter.

Fill The Fridge!, another title from Rollic Games, experienced varied trends. Weekly downloads initially peaked at 49K in late December, then saw a decrease to about 20K in early March, before rising again to around 31K by the end of March. Revenue showed fluctuations, with a high of $1.1K in late December, dropping to around $316 in mid-March, and ending at $392. Active users fluctuated between 228K in late December and 160K by the end of March.

Acrylic Nails! from Crazy Labs had a relatively stable performance. Weekly downloads started at 44K in late December, dropped to around 21K by early March, then slightly increased to about 25K by the end of March. Revenue remained low and steady throughout the quarter, with a significant jump to $460 in the final week of March. Active users decreased from approximately 94K in late December to around 61K by the end of March.

Finally, AMAZE!!!, also from Crazy Labs, showed consistent performance. Weekly downloads started at 38K in late December, saw a dip to around 14K in late January, but climbed back to 27K by the end of March. Revenue remained relatively low but consistent, with a peak of $229 in the final week of March. Active users fluctuated between 132K in late December and 108K by the end of March.

These insights into the top 5 ultracasual games on iOS in Europe for Q1 2023 underscore the dynamic nature of user engagement and revenue generation in the ultracasual gaming sector. For more detailed insights, visit Sensor Tower.